Account Director, Kyra Washington recently spoke to Telum Media about the journey of content, brand engagement and what makes her tick in this ever fast-paced PR industry.
For any listed company, social media can no longer be ignored but the question of how to implement an effective strategy to drive business outcomes can be challenging. Greig King shares a basic step-by-step plan any company should consider before engaging on social media.
The biotechnology sector is a significant contributor to both the health of our world today but, with so many companies vying for investor attention and dollars, how do you cut through the noise and keep investors with you for the whole journey?
Whether you’re a global brand or a small not-for-profit, events will inevitably form part of your overall marketing and communication plan. Account Manager, Arthur Chan shares how to supercharge your event marketing to cut through the noise.
With the communication job market as competitive as ever, HR Manager Kellie Stanborough says students need to undertake an internship to get ahead.
Account Director, Lauren Nowak discusses the importance of content marketing for brands and why owned content is just as influential as owned media.